Dan Macuga received a bachelor of arts degree in communications from the University of California, San Diego prior to spending 15 years with the DaimlerChrysler Corporation. Throughout his career, Dan has worked closely in the field with independent dealership entrepreneurs to help them build their businesses, increase awareness for their products, and keep them focused on effective customer relationship management. Dan joined USANA in 2007 as vice president of network development and public relations.

In his current position as chief communications officer, he is responsible for brand and reputation management, implemented through strategic marketing and public relations initiatives. Dan oversees multiple departments at USANA, including marketing, public relations, social media, creative services, communications, and research & development.